Santé Raises $15M Series A To Redefine Liquor Stores

We raised $15M to set the standard in wine & spirits retail.

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We 5x’d in 2025, and we’ve 5x’d again this year with three months ahead to continue growing. 

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At Santé, we’re pioneering applied AI for liquor stores: 

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• Increasing eComm sales by 65%+ with custom websites
• Cutting $25k in payroll with agents that execute inventory receiving and ordering
• Saving thousands ($$) on pricing mistakes hidden in a sea of SKUs

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Having the best product in market has allowed us to cut sales cycles by 48%, going from 35 days to 18 days per deal.

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These entrepreneurs are so eager to thrive with Santé, they’ll complete an entire migration in 2 days.

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With this capital, we’re building a winning team with the fire to do whatever it takes to redefine an entire industry. 

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Special thanks to Fintop for leading the round and to our other top investors who doubled down: Bonfire Ventures, Veridical Ventures, Operator Collective and TipTop VC.

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